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Web Design Columbus
Email Management includes the best web-based email list
management and delivery services on the market, designed for
high performance and reliability. Our Click-Thru Tracking and
Response Querying features, both overview and detailed reporting
is available on every message delivered for analysis of
responses and measurement of return on investment.
High Performance
Web Design Columbus is optimized for high-speed message delivery
and can send over 10 million messages per hour.
Reliability
We understand the mission critical nature of newsletter
publishing especially when the content is time sensitive and
advertising revenue is riding on successful delivery. The
Web Design Columbus system has built-in redundancy for handling
all critical functions such as subscribe/unsubscribe requests
and maintaining database integrity. The system is also designed
to automatically restart and retry delivery if any component of
the system fails ensuring that messages get delivered.
Scalability
The Web Design Columbus system has virtually unlimited
scalability for all list management functions. In addition to
high volume message delivery, our technology addresses the
scalability issues of the list databases and inbound processing
(add/removal requests, bounced messages, etc) as well as link
redirection and click-thru tracking. Web Design Columbus has the
ability to grow to meet our clients' needs as they achieve their
marketing goals.
Low cost
Web Design Columbus Email Management Services were specifically
designed and optimized for low cost operation resulting in very
competitive prices overall and huge price savings in the high
volume, high performance end of the market. See our prices and
packages sheet for details.
Automation and Ease of Use
Web Design Columbus offers a 100% web-based interface that
combined with a high level of automation makes the system very
intuitive and easy to use. Web Design Columbus customers can
sign-up, upload their list and schedule messages in a matter of
minutes all via the web browser.
No Hardware or Software
Web Design Columbus Email runs entirely on our servers, so
there's no software to install, configuration issues to deal
with, or additional bandwidth charges from ISPs. Web Design
Columbus customers
can manage their list database and schedule mailings by simply
logging-in to their account on the Web Design Columbus Campaign
Manager Page.
Dynamic Content Merge
Web Design Columbus has the ability to offer targeted and
personalized content based on specific demographic information
and subscriber profiles. With the Dynamic Content Merge feature,
marketers can maximize the effectiveness of their message with
customized content for a recipient based on specific criteria
such as age, gender, geographic location and subscriber
preferences. Newsletter publishers will be able to perform ad
targeting based on subscriber preferences and responses.
E-marketers can personalize multiple promotions with dynamic
content within a single campaign.
Click-Thru Tracking
Web Design Columbus offers both overview and detailed reporting
on click-thru rates. Click-thru tracking is a powerful reporting
feature enabling list owners to track the number of unique
clicks on every link (URL) in a message providing valuable
feedback on the effectiveness of a marketing campaign or
advertisement. This is critical information for clients that
rely on response analysis for developing future marketing
campaigns and in calculating return on investment. Click-Thru
Tracking is the foundation for future online marketing tools.
HTML Support
Web Design Columbus have very robust support for HTML
newsletters. Web Design Columbus’s clients provide the HTML code for their
campaign and we automatically handles the delivery to AOL
recipients and recipients with text-only email clients.
E-marketers may also choose to supply a custom plain text
version for the entire message or by section. The recipient will
always see a nicely formatted newsletter no matter what email
client they are using at the time they read their email. With
HTML messaging, we provide tracking and reporting on the number
of opened messages.
Targeting and Message Personalization
Web Design Columbus has advanced database features to support
demographic information and targeting based on complex database
field queries. E-marketers can customize database fields and
setup sub-lists. Messages can be personalized for individual
subscribers using the custom database fields and our mail merge
feature.
Web Site integration
The Web Design Columbus email solution provides the necessary
HTML code, links and email addresses to fully integrate
e-marketers' web sites with their account.. They can customize
the subscription form and automatically generate the HTML code
using utilities inside their accounts.
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